MOMENTUM WORLDWIDE
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MOMENTUM WORLDWIDE ~
Associate Creative Director
At Momentum, I led the copy team writing for Bacardi’s suite of luxury liquors—Patrón Tequila, Bombay Sapphire Gin, Grey Goose Vodka, Angel’s Envy Bourbon, and Bacardi Rum.
We focused on work inside bars like bar tools, immersive experiences, service theater, group serves, and cocktail strategy. We also made OOH units and physical items for inside liquor stores like custom displays, posters, sampling experiences, on-bottle promotions, and more.
Unfortunately, Bacardi works two years in advance so I can’t post anything here until 2027. But, drop me a line and we can talk about it.
Penguin Random House: For Banned Book Week 2025, I was part of the team that created this year's Banned Books Tour.
Press Release Here
The "Banned Book Wagon” stopped in Washington DC and Philly, handing out banned books to the communities that needed them most.
We also hosted a “Save Our Stories Supper” where authors, community leaders, educations, publishing professionals, and more came together to celebrate the importance of keeping books like the ones we were giving out accessible to people everywhere.
Some of the Social Posts we created:
